Classic & Contemporary Italian Furniture in UK | Italian Furniture Stores & Showroom | Bedroom, Dining, Sofas Collection  
EM Italia's Classic Italian Furniture Showroom | Modern Italian Design Furniture
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Privacy Policy



EM ITALIA  take your privacy rights as a customer seriously. This policy outlines the data we collect from our visitors and how we use it. Any personal information provided to EM ITALIA  is used solely by EM ITALIA, 32 High street, Bilston, Wolverhampton, West Midlands, Wv14 0EP.


In order to monitor the performance of our site we collect the following information:

 An IP address to monitor site traffic and volume

A session ID to uniquely identify you on our site


 In order to fulfill any orders placed with EM ITALA, we collect the following details:

Email address & telephone number to contact you regarding the order

Name of Customer

Credit card and delivery address for security fraud checks


In order to provide a valuable service to our Members we collect the following details:



Email Address

Buying Preferences to aid navigation and inform them of offers if they so request




Furthermore, as required by the UK Data Protection Legislation, we follow strict security procedures in the storage and disclosure of information which you have given us, to prevent unauthorised access. Our security procedures mean that we may occasionally request proof of identity before we are able to disclose sensitive information to you.

EM ITALIA does not sell, trade or rent your personal information to others. We may choose to do so in the future with trustworthy third parties, but you can tell us not to by sending a blank e-mail message to



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